A Siemens Viral Campaign

Siemens has started a new viral marketing campaign to promote its newSINUMERIK CNC control system. We were impressed with the campaign’s campy yet slick and entertaining narrative video in which an attractive investigative reporter sneaks into the Siemens warehouse to get the scoop on the new product. It leaves us with a cliffhanger as she gets stopped by a guard before she can actually see the machine.

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