Rocky Road and Licorice
Rivian Corporation began as a scrappy startup in 2009. Volkswagen has spent decades failing to understand American car buyers. Now they’re betting $5.86 billion that Rocky Road and Licorice actually do mix. The electric vehicle maker, started as an enthusiast-run firm by an entrepreneur, R.J. Scaringe, with money from family
Where Did My Day Go?
Lloyd and Noah Graff are on vacation this week. Here is a favorite Swarfblog from July 10, 2015. Americans on average spend 7.4 hours staring
Phone Call to the Dead
Lloyd and Noah Graff are on vacation this week. Here is a favorite Swarfblog from the archive. Phone Call to the Dead September 29, 2016
Weight Weight… Don’t Tell Me!
Today is the beginning of a new year for me. The Chicago Cubs begin spring training in Mesa, Arizona. Since the Cubs lost to the
Inflation – What, Me Worry?
Janet Yellen has been dumped into the Brookings Think Tank by Donald Trump. Should we care? Yes. For years, she resisted her traditional banker type
Inclining with Age
Over the course of one week I will have had the opportunity to watch two of the greatest athletes of all time compete at the

The Best?
The use of advertising slogans must be as old as advertising itself. But if you are like me, most slogans are immediately forgotten if they